The Baby Friendly Initiative, UNICEF UK
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UNICEF UK statement on Tommy's 'Let's get baby friendly awards'     Statement 11 February 2010

It has come to our notice that Tommy’s runs an awards promotion entitled ‘Let’s get baby friendly awards’ which is in part sponsored by Cow & Gate. These awards are in no way connected with UNICEF, UNICEF UK or the Baby Friendly Initiative and are not focused on provision of care and support for breastfeeding.